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Jennifer Pahlka

Mashable has a good post today perfectly mirroring our theme for 2009: The Power of Less. The author, Leo Babauta, seems to have been thinking along the same lines as we’ve been; he’s the author of a book called (wait for it): The Power of Less. I find some of his advice a bit rigid, and it’s targeted specifically at start ups, but much of the advice will fit for enterprises as well and he’s applied this concept to a wide variety of areas of your business, which mirrors some of the facets of our program this year. He encourages entrepreneurs to narrow your focus, be more discriminating in your choice of projects, reduce processes and costs, and cut bureaucracy, but he also applies it to design, appealing for uncluttered interfaces. All good advice, but the devil’s in the details. The first choices will be what to focus on, followed by closely by the how.

Incidentally, Loic Le Meur has recently added his voice to the chorus of business leaders reminding us all that a recession is actually a great time to start a new venture, with a post filled with bit of his advice for any economic climate. Remember what was born the last time no one had any money? Companies like Flickr and SixApart. Take advantage of the lack of froth now, when talent is available, resources are cheap, and you can hear yourself think. If you’re so inspired, that is.

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